The written word is the optimal medium for your ideas. And your ideas are what set you apart from everyone else.
Sometimes when you write about your ideas, the words get in the way. When the words you use distract the reader, they are not letting your ideas flow. That is a problem. That is a problem that an editor can help with.
A good editor can help you get the words down on the page. For many of my clients, knowing that I am there to help filter out the words that aren’t working is freeing knowledge. A good editor is like a safety harness–you take more chances knowing that missteps will not kill you. And when you take more chances in writing down your ideas, your ideas get better.
And your writing gets better. Better writing attracts the best readers, who give you great comments, improving your ideas even more.
So if you want to have better ideas, hire an editor. It’s not an intuitive relationship to most people, but once you see the connections, it’s hard to refute.
